5 Steps of Design Thinking Part 5: Excellence in Test Design
It’s common for concept design teams to try to test too much at once or to be blind to the power of confirmation bias.
5 Steps to Creating a Strategic Product Roadmap
A strategic product roadmap is a high-level document that explains the vision behind your product and provides product direction.
5 Steps of Design Thinking Part 4: Prototyping
The fourth stage in the Design Thinking process, Prototype, represents a reversal from everything you have done to get here.
5 Steps of Design Thinking Part 3: Ideate
As you enter the Ideate stage of the design thinking process, your team will have a chance to unleash their creativity and pivot from scientists to artists.
5 Steps of Design Thinking Part 2: Define
From that mind space, your team begins to truly comprehend and define the problem that customers feel compelled to solve. The objective is to craft a problem statement that is absolutely clear, actionably specific, and structured to address pain points...
Top 5 Ways Startups Can Use Design to Gain Market Share
Design is what drives a startup’s brand, distinguishes it from the competition, and helps carve out market share.
Why Great Design Is Critical for Startups
You only have about 50 milliseconds to win over new customers on your website. Only great design can engage prospects in that time.
7 Factors that Influence UX for Your Ecommerce Site
User experience, or UX, is often confused with usability; however, usability is only one of seven factors that influence overall UX. So what is the difference? Usability refers to how easy...
5 User-Focused Reasons UX is Important for Your Ecommerce Site
You may understand what user experience (UX) is, but unless you understand its importance to the success of your ecommerce site from a user-focused perspective, you may miss the opportunity to design it right the first time..
